Storewide Sale Event - The More You Buy, The More You Save

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Save Up to 50% Storewide + Unlock Even More Savings as Your Cart Grows!

Check out the new Welcome Center!
Colorful butterfly-like machine embroidered shapes on a black background

BUY MORE, SAVE MORE

Storewide Summer Sale

50% OFF nearly everything. PLUS your deal gets even better the more you shop—up to an additional 20% off! (See details)

STOCK UP FOR SUMMER PROJECTS

- NEW DESIGNS -

Made to Misbehave

Craft a few laughs with new designs as sassy as you are—perfect for tees, totes, and more!

GRAB THE NEW PACK
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Shop the Latest & Greatest Designs

We've always got a new idea up our sleeve at Urban Threads.

Shop the latest designs out of our workshop and get inspired to create something new!

Shop New Designs
Set of decorative kitchen towels with humorous sayings on a wooden tray with a cup of coffee.

*NEW* - Extra Sass Collection

For good people who still like to say bad words—designs with a bit more edge and full of flavor. Our snarkiest collection yet!

Get Sassy

Choose Your Next Crafty Adventure

  • Hand wearing a colorful machine embroidered bracelet on a yellow and white patterned fabric background

    DIY JEWELRY

    QUICK PROJECT

    Create custom fashion flair for you and your friends with fun and fast in-the-hoop and lace jewelry designs.

    CHOOSE YOUR ACCESSORY
  • Stained glass style machine embroidered moon and stars suncatcher hanging in a bright window, with pastel colors, flowing sky details, and celestial motifs above a rustic wood table.

    Stained Glass Art

    AFTERNOON PROJECT

    Create an enchanting oversized suncatcher with this stained glass celestial panel scene.

    START CRAFTING

  • Book Tote

    WEEKEND PROJECT

    Applique books and gilded blooms combine to create a stunning tote bag. Download includes a PDF with project instructions!

    MAKE YOURS
Tote bag with 'James' name tag and 'Treasure Island' bookshelf machine embroidered design on a wooden surface.

NEW BLOCK!

ONLY

$2.50

June Bookshelf Block: Outdoor Adventures

Get the Outdoor Adventures block for just $2.50 through June, or FREE with any bookshelf pack for a limited time.
Machine embroidered bookshelf wall hanging with artistic bookshelf designs on a dark background

Build Your Unique Bookshelf

You loved the bookshelf quilts so much, we're creating more. NEW blocks release each month in 2026—collect them all!

Reasons to Stitch & New Ways to Shop

Steampunk styled model with a machine emrboidered dress with intricate clothing and accessories on a dark background

NEW STYLE TO STITCH

Steampunk

Try out one of Urban Threads' most iconic alternative styles: Steampunk. Full of gears and whimsy, and perfect for adding something new to your projects!

SHOP DESIGNSSHOP INSPIRATION

PEOPLE TO STITCH FOR

Gifts for Guys

Create great gifts for Father's Day and beyond with hand-picked designs + project inspiration.

SHOP DESIGNSSHOP INSPIRATION
Couple holding 'Mr' and 'Mrs' machine embroidered pillows with a bouquet and a sign on a purple background

EVENTS TO STITCH FOR

The Wedding Collection

When the big day needs that special handmade touch—get inspired by all machine embroidery can do to make it magic.

SHOP DESIGNS for WEDDINGSSHOP INSPIRATION

Stitchers Showcase

See what crafters like you are creating with Urban Threads designs!

SEE THE GALLERY

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Get Your FREE Sample!

Try out a bright and bold summer design today with this FREE sample. Offer good through the month of June.

Love the sample design? Buy the best selling pack!

GET THE FREE DESIGN
  • Las Flores - Parajo Swoop

    Las Flores - Parajo Swoop

    $0.00 $3.99
  • Las Flores (Design Pack)

    Las Flores (Design Pack)

    $25.42 $50.83

Check out the new Welcome Center

New to machine embroidery or just looking for a refresher? Discover free tutorials, helpful tips, beginner-friendly guides, and inspiration to help you stitch with confidence.

Learn Something New

WHAT'S TRENDING NOW

Unique & Alternative machine embroidery designs

Express your creativity with designs as unique as you are! Designed in-house by a team of artists and creatives, we are proud to specialize in unique, cool, trendy and alternative machine embroidery designs. Urban Threads has designs you won’t find online anywhere else. Files are available for instant download in all embroidery machine file formats, for Brother, Baby Lock, Janome, Bernina, Husqvarna Viking, Pfaff, Singer, and more embroidery machines. Check back often for sales, free designs, and new design releases, as well as simple tutorials and inspiration perfect for beginners or experienced crafters alike!