Get inspired with the NEW Stitchers Showcase!

Free BEE design with the purchase of the New Pack!

Stitch Kits Sale - Buy Two Packs & Save

URBAN THREADS - UNCOMMON EMBROIDERY

NEW STITCH KIT

Bee Stylish

Mix and match these honeycomb designs on hoodies and jackets—and craft a look fit for a queen bee!

Gif of a person wearing machine embroidery bee and honeycomb designs on a black sweatshirt.

FREE DESIGN WITH PACK

Get your FREE-BEE

Buy the new bee apparel pack, get the coordinating Majestic Queen Bee FREE—limited time only!

machine embroidery insect designs on a quilt next to a lake with an overlay of project instructions

MAKERS EDITION VAULT RELEASE

Nature's Curiosities Quilt

Create this stunning quilt - with a helpful guide included in your download - so you know exactly what you need and how to make it.

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Unique Designs for Extraordinary Projects

Choose Your Next Crafty Adventure

  • New Bag Charms

    QUICK PROJECT

    Join the bag charm trend and turn it into a party with these fun new keychains. Grab the pack and accessorize for a bold statment on bags.

  • Sassy Garden Flag

    AFTERNOON PROJECT

    A twist on the usual Garden Flag - make your introverted intentions known cheerfuly and without ever leaving your house.

  • Nature Quilt

    WEEKEND PROJECT

    Try out the new Maker Edition Nature's Curiosities quilt pack - with a FREE PDF in your download so you know exactly what you need and how to make it

PROJECT SALE of the WEEK

Stitchers Showcase

See what stitchers like you are creating with Urban Threads designs

SEE WHAT IDEAS ARE BLOOMING FOR SPRING

Machine embroidery Celtic purses on greenery

SPRING PROJECT

Chic Knotwork Purse

Make a fresh statment for spring with this amazing in-the-hoop purse available in two sizes.

Machine embroidery snarky sampler designs in hand embroidery hoops on a green background

SPRING PROJECT

Snarky Statements

Sassy sayings in classic cross-stitch style are the perfect wall accent - stitch and hoop to add some fun to your walls.

Machine embroidery needlebook and pincushion designs on a purple background.

SPRING PROJECT

Crafting Gift Sets

Create coordinating crafting sets - with matching needlebooks & pincushion designs.

Find Your Stitch Aesthetic

DESIGNS AS UNIQUE AS YOU ARE

UNCOMMON EMBROIDERY

Unique & Alternative machine embroidery designs

Express your creativity with designs as unique as you are! Designed in-house by a team of artists and creatives, we are proud to specialize in unique, cool, trendy and alternative machine embroidery designs. Urban Threads has designs you won’t find online anywhere else. Files are available for instant download in all embroidery machine file formats, for Brother, Baby Lock, Janome, Bernina, Husqvarna Viking, Pfaff, Singer, and more embroidery machines. Check back often for sales, free designs, and new design releases, as well as simple tutorials and inspiration perfect for beginners or experienced crafters alike!